La Maison du Fromage
Concept: gourmet cheese shop with currently 3 outlets in Kuwait Hodema’s involvement Set up “La Maison du Fromage” expansion strategy Developed a strategic and geographical plan of “La Maison du Fromage” outside Kuwait Elaborated a financial analysis based on “La Maison du Fromage” expansion plan Elaborated “La Maison du Fromage” set of franchise and training manuals Assisted in the elaboration of the branding identity manual