L’Atelier du Miel
Concept: retail shop producing and selling artisanal honey Hodema’s involvement Set up “L’Atelier du Miel” franchising department Developed the strategic expansion plan and geographical distribution of “L’Atelier du Miel” inside and outside Lebanon Performed a financial analysis of the projected franchising income based on a typical outlet performance for “L’Atelier du Miel” Elaborated “L’Atelier du Miel” set of franchise and training manuals Assisted in the elaboration of “L’Atelier du Miel” architecture manual