Ohayo

Concept: Japanese restaurant Seating capacity: 80 Hodema’s involvement Assessed the flagship outlet including the premises, operations, concept, communications, branding and marketing strategy, financials, and strategic vision Elaborated the brand’s set of operating manuals (operations, human resources, sales & marketing, finance & control) Assisted in the development of the brand’s IT, architecture, interior design, branding and corporate identity, and legal affairs manuals