Wiesenholf

Concept: Meat processing company; joint venture between a leading German sausage brand and a local distribution company in the UAE The project targets high-end hospitality and service establishments as well as high-end food retail across the UAE Hodema’s involvement Reviewed the preliminary market and feasibility studies and the project presentation for the establishment of a sausage and cold cut manufacturing based in the UAE Undertook a desk research and analyzed various industry related articles and expert reports, establishing direct contact with potential clients and decision makers Performed field research interviewing several managers of 5 star hotels in the UAE, and visiting several premises to assess the competitors’ operation Developed the project’s presentation to investors Submitted a report summarizing the findings and providing recommendations to the investor